Steve Sipress
Head Rhino & Chief Strategist
How A Low Price Can Actually Kill Your Sales
A small business seminar that I was speaking at ended last Saturday around 2:00pm, so I decided to stop into a nearby electronics store on the way home. I wanted…
Hurricane Irene: What’s in a name?
Fortunately for us here in Chicago, we were nowhere near the path of deadly Hurricane Irene, whose aftermath is still wreaking havoc for millions up and down the east coast.…
What NOT To Look For
The United States has had a “job crisis” for several years, with millions of ready, willing and possibly-able workers frustrated and disappointed in their quest to find gainful employment. The…
The #1 Key To Attracting Money
My beautiful wife Michele just returned home after two days in the hospital, undergoing a battery of tests that resulted in a diagnosis of “just a pulled muscle” in her…
How To Get An Un-Fair Advantage
It’s often said, “There are only two seasons in Chicago: Winter and Construction.” But there’s another phenomenon that occurs every year when the warm weather rolls around: There are plenty…
What Will You Do For Your Summer Break?
Yesterday was the official First Day of Summer. For most Americans, that means it’s time to take a break, relax, recharge. But what about small business owners? Are most small…
Ladies and Gentlemen… The Main Event!
The Super Bowl. The opening day of a blockbuster movie. Your town’s annual July 4th fireworks show. Election Day. What do all of these have in common? They are all…
The Next Oprah?
Yesterday marked a melancholy milestone for our great city, as one of our all-time icons completed the final live taping of her show after a record-setting, culture-changing 25-year run (actually…
The Best Thing That Ever Happened To Me
I never liked doing homework. Heck, I never even liked going to class. All through high school and college, I always did the very least bit of studying possible. This…
Will Politicians Ever “Get It”?
A little over two months ago, I wrote a post about the huge mistake Illinois politicians were about to make regarding affiliate marketing. You can read about it here. Unfortunately,…
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