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How To Turn Around A Company

How To Turn Around A Company

In recent posts, we’ve been discussing the troubled company, GKIC (formerly “Glazer-Kennedy Insider’s Circle”). (Catch up on previous posts by clicking on them in the “Recent Posts” list to the…

Four Very Scary Words

Four Very Scary Words

Last week, we discussed the troubled company GKIC and how its freefall and recent ouster of its CEO relates to Jim Collins’ “Five Stages Of Decline.” More than 20 new…

How The Mighty Fall

How The Mighty Fall

This week I was going to start a series teaching how to get big clients for your business. But in light of yesterday’s news, I’m putting off the start of…

How To Keep Your Ship Afloat

How To Keep Your Ship Afloat

Last week, I had a meeting with the CEO of a corporation based here in Chicago. Her company has been in disarray and decline since she bought it from its…

How To Grow Your Own Money Tree

How To Grow Your Own Money Tree

Last week, I wrote about the first three of the seven key components to building a successful business. Here are all seven again: Primary Aim Strategic Objectives Organizational Strategy Management…

A Whole New World For Your Business

A Whole New World For Your Business

Monday was Columbus Day. For government workers and other non-ambitious 99-percenters, that meant simply taking a day off. For us entrepreneurs, of course, it was a workday just like any…

Door-To-Door Strategies For Your Business

Door-To-Door Strategies For Your Business

I did door-to-door sales for nine years, in hundreds of different cities and towns all across the U.S. and Canada. Through long, hard, agonizing trial and error, I eventually developed…

Mother’s Day Miracle?

Mother’s Day Miracle?

My mother is convinced that the cosmic forces of the universe conspired to set in motion an amazing coincidence on her special day. Because my Mom lives 1,000 miles away,…

Bundle Up In This Cold Economy

Bundle Up In This Cold Economy

A few years ago, when the economy was booming, businesses could survive just by “being there.” People were spending money very freely, with little thought and even less discretion or…

Dan Kennedy: Test And Grow Rich

Dan Kennedy: Test And Grow Rich

“Testing” is an ugly topic. Why? Because testing variables in advertising, direct mail, phone scripts and sales presentations requires discipline, diligence and patience. To get it right, you can only…