Steve Sipress
Head Rhino & Chief Strategist
Steve Sipress is the Publisher of RhinoDaily.com, the Rhino Daily Podcast, and Rhino Monthly magazine.
He is one of the highest-paid and most-respected small business marketing consultants in the world, and is the creator of The WOW! Strategy™.
Watch an eye-opening video and request your FREE 1-on-1 The WOW! Strategy™ Session by going to:
-----> www.TheWOWStrategy.com
Show Me the Data!
In the 1996 movie Jerry McGuire, actor Cuba Gooding, Jr. became famous for the phrase “Show Me the Money!” Nearly two decades later, a variation of that command, now “Show…
JetBlue Wakes Up – How About You?
Discount airline JetBlue has finally realized how much money they’ve been leaving on the table. You’re familiar with their overall business strategy, right? Despite having low fares, their passengers have…
Lessons From My Lake County Fair Experience
Record-low temperatures fell upon the Chicagoland area last weekend. But that didn’t stop my beautiful wife Michele and I from following through on our plans to attend the annual Illinois…
Going Small to Go Big: Choosing Your Target Market
One of the most common, fundamental challenges I’ve noticed in helping thousands of small business owners over 30+ years, is that they have tremendous difficulty narrowing their marketing focus to…
11 Secrets to Better Time Management for Entrepreneurs
What secret do wealthy people know that most people don’t? If you study their lives closely, you’ll discover that the wealthy have certain habits that lead to their success. Successful…
Cover Controversy
Last week I wrote about the latest non-stop “must-see-TV” red-alert news story that’s been on everyone’s mind at least for the past couple of weeks, from the chronically unemployed welfare…
Me And My Hoodie
I love wearing my rhino hoodie (that’s me at left). I wear it every night when I walk my dog around my neighborhood in the dark. In the winter, it…
No News Is Good News
We all know that “the news” has an overwhelmingly negative slant: plane crashes, murder trials, political scandals, natural disasters and the like get all the attention, and news outlets rarely…
Time To Move On
Three weeks ago I posted here about selling one of my businesses. I became the local Chicago “Certified Independent Business Advisor” for a small business marketing company, and promoted their…
The Real Reason The Blackhawks Won
On Monday night, the Chicago Blackhawks won their second National Hockey League Championship in the past four seasons. I watched the post-game celebration of both the players (in the arena…
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