Steve Sipress
Head Rhino & Chief Strategist
Steve Sipress is the Publisher of RhinoDaily.com, the Rhino Daily Podcast, and Rhino Monthly magazine.
He is one of the highest-paid and most-respected small business marketing consultants in the world, and is the creator of The WOW! Strategy™.
Watch an eye-opening video and request your FREE 1-on-1 The WOW! Strategy™ Session by going to:
-----> www.TheWOWStrategy.com
Effective Word-Of-Mouth Tactics – Part XVI
All four of my grandparents fled oppression in Eastern Europe around the turn of the 20th century and came to America as children, not speaking any English and with basically…
Effective Word-Of-Mouth Tactics – Part XV
Last week, I shared how to construct an effective Word Of Mouth marketing campaign. Here are 40 Ways To Use Word Of Mouth when you execute your campaign, based on…
Effective Word-Of-Mouth Tactics – Part XIV
Ten days ago, social media giant Facebook admitted that its “data scientists” conducted an extensive “mood” experiment on 689,003 of its users without their knowledge back in January 2012, where…
Effective Word Of Mouth Tactics – Part XIII
Similar to the I-get-all-caught-up-in-it-once-every-four-years-and-then-could-actually-care-less excitement about curling, figure skating, swimming and gymnastics, for the past couple of weeks Americans had an extreme case of Soccer Fever. Mired in the midst…
Effective Word Of Mouth Tactics – Part XII
My beautiful wife Michele and I love the “24” show, featuring the world-saving exploits of the amazing and amazingly-ruthless Jack Bauer. We’ve watched every episode of every season, as Jack…
Effective Word Of Mouth Tactics – Part XI
In last week’s post, I discussed the fact that the “XHose Pro” and other brands of “expandable hoses” have an overwhelming percentage of extremely negative customer reviews on Amazon.com, yet…
Effective Word Of Mouth Tactics – Part X
Last weekend I was relaxing on my deck, reading a few books on sales and marketing, when I heard a loud POP just a few feet away. Apparently, my beautiful…
Effective Word Of Mouth Tactics – Part IX
24-hour cable news channels, social media websites and office breakrooms around the country have all been home to practically non-stop discussions about American soldiers over the past couple of weeks,…
Effective Word Of Mouth Tactics – Part VIII
The latest X-Men movie brought in over $300 million when it debuted over the recent holiday weekend. Even if you didn’t go see the film, chances are outstanding that you…
Effective Word Of Mouth Tactics – Part VII
In my post of two weeks ago, I listed “40 Ways To Harness The Power Of Word Of Mouth.” See how many you can spot in this real-life example… A…
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