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Stories written by BrianKurtz
Brian Kurtz has generated more than $300 million in sales over his 32-year career and has overseen the mailing of approximately 1.3 billion pieces of third class mail. Get more from him at

---> www.BrianKurtz.me

Brian Kurtz: 3 Lessons Learned From a Titan of Copywriting

Brian Kurtz: 3 Lessons Learned From a Titan of Copywriting

I was on the phone earlier this week with copywriting legend John Carlton and we were ranting about all sorts of topics. (You know, like you do when you’re on…

Brian Kurtz: How Paying for Postage Made me a Better Marketer

Brian Kurtz: How Paying for Postage Made me a Better Marketer

I have a confession. I’m a direct mail guy. I’ve been responsible for over a billion pieces of mail. And when I say “mail,” I mean those paper things that…