Steve Sipress
Head Rhino & Chief Strategist
Richelle Shaw: Money Makes You Stupid
My Case for going without loans, credit cards or IOU’s from family, and The 8 Essential Lessons Every Entrepreneur Must Know! I truly believe that money makes you stupid. It…
Unaffordable Health Care
I like my healthcare plan. But I can’t keep it. Period. I remember the process well… My beautiful wife Michele and I sat down with an insurance agent several years…
Joe Polish and Dean Jackson: 3-D Thinking: The Formula to Effective Marketing, Attracting New Customers, and Keeping Your Current Clients Coming Back
How can you be an effective marketer? How can you make money and go deep with your clients? How can you create a community and bond with them? Believe it…
Perry Marshall: Positioning vs. Prospecting; Motivated Selling vs. Tactical Marketing
A prospect who “finds” you first is more likely to buy from you, than if you find him. Has your medical doctor ever called you on the phone during dinnertime,…
Matt Bacak: The Key to Making A Lot of Money Online
There are a couple of ways you can build your business and if you think about it, the most successful models out there can pretty much can be narrowed down…
David T. Fagan: Make-Sense Marketing — Stop Confusing People
There is an expression that goes something like this: “A confused buyer is not a buyer.” Simply put, stop confusing people. Now more than ever our proposals, offers, and promotions…
Huge Marketing Opportunity: New Domain Extensions
Domain names are often called “virtual real estate.” And everyone knows that the three most important factors in real estate are “location, location, location.” In the online world, that translates…
Steve Clark: 9 Strategies to Help You Become Bullet Proof In this Slow Economy
As the economy slows and businesses cut back on purchases, it will become more important than ever that companies and salespeople aggressively increase their efforts to acquire new clients. This…
Donnie Bryant: The Surest Path to (Client) Seduction
It’s the oldest trick in the book. And yet, it’s not really a trick at all: To seduce almost anyone, ask for and listen to his opinion.” — Malcolm Forbes…
Felicia Slattery: Communicating with Customers: A Case Study in What NOT to Do
Communication with your customers is so important. Don’t let this happen to you: I am SO over having to dial 1+area code+phone number to call my Mother on the other…
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