Steve Sipress
Head Rhino & Chief Strategist
Brian Basillico: 3 Questions Abour Your Social Media
What is your ultimate goal in business? If you are like most, you measure that through sales. People say, “My business is up (or down) 20% this year” or “My…
Felicia Slattery: Are You Making This Common Communication Mistake on Social Media?
Hello. My name is Felicia Slattery and I’m addicted to Words With Friends. It’s been about 12 hours since my last move. At any given time I could have 10-15…
How To Run An Effective Referral Contest
Ask any business owner: “Who’s the easiest person to sell to?” and they’re bound to tell you it’s someone who was referred to them. But is that really the case?…
Donnie Bryant: Unlocking the Power of Press Releases
Have you ever read (or written) a press release that sounds like this: “XYZ Company has announced the launch of their newest product, the ABC-55 Sprocket. With a circumference of…
Felicia Slattery: How to Speak to Your Audience No Matter Where They Are
In 1962, communication researcher Marshall McLuhan began to popularize the term “global village.” At the time, he was talking about the implications of the “modern” mass media and technology, such…
How To Hold A Successful Live Event
Are you a seminar junkie like me? I’ve attended dozens of business seminars and workshops all over the country, and I’ve hosted over 200 of my own events here in…
Felicia Slattery: Public Speaking – Always Have an Offer When You Speak on Stage for Business
Always have a product or service to sell when speaking. Recently I had the opportunity to speak at a women’s symposium event in beautiful Galena, Illinois. My client, Brian Basilico,…
How To Become A Best-Selling Author
Every business owner, entrepreneur, executive and sales professional should become an author. Authors automatically have increased “author-ity.” Increased authority gives you more credibility, which means that whatever you say is…
Kim Walsh-Phillips: The Mistakes Most Businesses Are Making With Their Social Media
“The fact is, that most of your peers are blind mice, leading other blind mice.” — Dan Kennedy When it comes to most types of marketing and especially social media,…
David T. Fagan: Top 5 Ways to Become a High-Paid Expert
You need to know that when I use the word ‘expert,’ I am really referring to what I call an ‘Icon Advisor.’ This is someone who has both expertise and…
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