There’s a “dark side” of becoming a leader. It’s something I’ve never heard anyone talk about. And it’s something that I only discovered when I began to earn the trust…
What is the purpose of your business? Do you have a qualitymarketing strategy in place to keep customers coming back? Do you know who your customers are? These are some…
Imagine if you were able to travel 100 years into the past – but still know everything you know now about which technologies were going to pay off. There were…
There is a heated debate inside marketing circles right now about whether email marketing (EM) or social media marketing (SMM) is a better option when it comes to focusing your…
Not surprisingly, while the copy might be different, the same strategies work for all types of business on Facebook. And they can for you too. Facebook is NOT just for…
A big part of lead generation is creating content and sharing it with prospective customers. Rather than going out and finding them, you’re giving them plenty of opportunities to find you on their…
Remember back in high school English class when you had to write a persuasive essay? Maybe you wrote to convince people to adopt a puppy or let you get a…
The internet is a massive web of noise. Standing out among millions of other people is hard. Plus, our attention spans are shrinking. We want things now. We have limited…
Not satisfied with your recent email campaigns? Too many prospects ignoring your emails? Effective emails will get people to take action to click, sign up, or buy, while ineffective ones…
Attention is the most precious commodity in marketing. When it comes to email marketing, your subscriber’s inbox is full of emails that compete for attention against yours. The cold hard…
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