Steve Sipress
Head Rhino & Chief Strategist
Steve Sipress is the Publisher of RhinoDaily.com, the Rhino Daily Podcast, and Rhino Monthly magazine.
He is one of the highest-paid and most-respected small business marketing consultants in the world, and is the creator of The WOW! Strategy™.
Watch an eye-opening video and request your FREE 1-on-1 The WOW! Strategy™ Session by going to:
-----> www.TheWOWStrategy.com
The Best-Kept Secret For Any Business
Direct Response Marketing is the best-kept secret to success for any business. Here’s why… No matter what advertising sales reps will tell you, you don’t go out and build a…
The 5 Elements Of A Money-Making Ad
As small business owners, it’s been drilled into our mind by advertising sales reps that we just need to “get our name out there” and somehow magically the customers will…
5 Tips to Help You Identify WHO To Market To
As Dan Kennedy always says, “The WHO is more important than the WHAT.” In other words, if your message is narrowly-targeted to your ideal prospect, it doesn’t matter as much…
3 Surefire Ways to Lose Your Customers
1. Let Them Procrastinate There’s no doubt about it: Procrastination has stolen millions of dollars from the pockets of businessmen and women just like you. The longer you let it…
7 Steps To Creating The Most Powerful Statement You Can Make
Here is a story of two brothers who ran a business to put themselves through college. The business wasn’t doing well and one brother wanted out. Big Mistake. The brother…
3 Recession-Busting Tactics Every Business Should Implement
Do you remember back to when you first started your business? You were probably just like the rest of us… pretty darned happy and maybe even a bit on the…
Make A Sale To Get A Customer
Sounds backwards, right? Well, it is. “Backwards” to the way most of us have been taught to think about our businesses. Which is why it is such a powerful and…
Meet The New Dex, Same As The Old Dex
Have you heard the news? My one-and-only-ever former corporate employer has now officially emerged from it’s bankruptcy: http://www.bizjournals.com/triad/stories/2010/02/01/daily6.html The new company has a new name (“Dex One Corp.”), a new…
Multiply Your Business Success by Changing Just One Word
Someone comes into your store (or you go to them), and gives you money in exchange for a product (or your services). Congratulations! You have a customer, right? Here’s one…
What was I thinking?
I just came home from working out on the Busiest Day Of The Year at every gym across America. Today was The Perfect Storm of reasons why the gym was…
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