Steve Sipress
Head Rhino & Chief Strategist
In last week’s post, I shared my considerably disappointing experience flying on Spirit Airlines – universally recognized as America’s Worst Airline. Dozens of people chimed in with their own Spirit…
Today, a cautionary tale from the Repeat And Referral Sales Prevention Department. The lesson is: You can attract a lot of new customers, clients, members or patients with low prices,…
Unless you are REALLY good at ignoring what constitutes “news” these days, you have undoubtedly heard about the “missing” Malaysian airplane that has dominated every media outlet for the past…
Our current President possesses some extremely impressive skills, and all the way at the top of the list BY FAR is his skill at persuading Americans (he does, after all,…
Jay Abraham, one of the world’s leading marketing experts and a major influence of mine, is famous for his statement to convince all entrepreneurs and business owners of the importance…
I’ve had a busy winter, traveling to speak at and attend a number of marketing conferences in cities all across America. Naturally, I’ve made a special point of focusing on…
My beautiful wife Michele and I visited the party city of New Orleans last week during the start of Mardi Gras. While I connected with some old friends and made…
Last week, I wrote about some of the silly non-sports on display at the Winter Olympics, and the important fact every business person needs to realize: You are in “The…
I tuned in to NBC-TV’s coverage of the Sochi Olympics Opening Ceremony last week, knowing that I would watch very little of any of the actual two weeks of competition.…
Here we go again. Loyal readers of this blog know that I post almost the exact same message every year after the Super Bowl lamenting how horribly ineffective that year’s…
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