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Stories written by Roger Abramson
Direct response marketing business adviser Roger Abramson has forgotten more than most hard-working entrepreneurs will ever know about painless client attraction for high-fee coaches who love working smarter, not harder, and putting the law of averages on your side to make financial success a systematic, predictable event. You might never expect the depth and breadth of knowledge, passion, intensity, ability and ambition from a throw-away kid from the projects who nearly flunked out of junior high AND one of the finest imaginable high schools… a school which proudly points to its excellent alumni including a famous astronauts, the World Trade Center architect, pro athletes, the state governor and even an NBA coach. Roger started a number of businesses which were profitable from day one. Took an early retirement at age 32 and explored 22 fascinating and surprising countries around the world, tried falling off a surfboard, running sailboats into things, and even rode a jet ski for the first time; badly. Then discovered how much businesses have been needlessly struggling lately and decided to pitch in and help out his heroes: the best and sharpest entrepreneurs on Earth, and maybe raise enough money to visit a lot more of those amazing cities, towns, and beaches while young enough to enjoy it.

Roger Abramson: Turning a Disadvantage Into an Advantage

Roger Abramson: Turning a Disadvantage Into an Advantage

If you have a disadvantage, turn it into an advantage. After my dad died from injuries in a car crash, which was two years after he’d left us, my mom…

Roger Abramson: Who Will Disrupt The Next Industry?

Roger Abramson: Who Will Disrupt The Next Industry?

Just What The HELL Is Going On Right Now? A profound groundswell is now in progress, knocking established experts off their solid foundations. Here’s why today’s most disruptive revolutionaries are…

Roger Abramson: With Barriers To Entry So Low, What Stops People From Under-Cutting The Competition? (Part IV)

Roger Abramson: With Barriers To Entry So Low, What Stops People From Under-Cutting The Competition? (Part IV)

Most people fail to appreciate that some of us are billion-a-year achievers, making money about 40,000 times more quickly than the average American. Most of us have some small fraction…

Roger Abramson: With Barriers To Entry So Low, What Stops People From Under-Cutting The Competition? (Part III)

Roger Abramson: With Barriers To Entry So Low, What Stops People From Under-Cutting The Competition? (Part III)

Motivation comes from emotion. From buyers to boards of directors to scientists to accountants, human beings are compelled to rescue a child from danger or choose a supplier or grow…

Roger Abramson: With Barriers To Entry So Low, What Stops People From Under-Cutting The Competition? (Part II)

Roger Abramson: With Barriers To Entry So Low, What Stops People From Under-Cutting The Competition? (Part II)

Business success isn’t hard-wired into your intuition. Meaning your guess is as good as garbage. Why do you think eighty or ninety percent of businesses fail within five years? Because…

Roger Abramson: With Barriers To Entry So Low, What Stops People From Under-Cutting The Competition? (Part I)

Roger Abramson: With Barriers To Entry So Low, What Stops People From Under-Cutting The Competition? (Part I)

If you’re asking the right kinds of questions, let me skip you five years ahead on your learning curve in the next five minutes. Competitors are human. They want easy…

Roger Abramson: Napoleon Hill Stripped and Uncensored (Part II)

Roger Abramson: Napoleon Hill Stripped and Uncensored (Part II)

Last week I started to talk about desire and business ethics. The flip side of belief is a deeply stubborn conviction which shuts out the desires of lesser mortals and…

Roger Abramson: Napoleon Hill Stripped and Uncensored (Part I)

Roger Abramson: Napoleon Hill Stripped and Uncensored (Part I)

The question of business ethics came up. Folks, it’s story time. Once upon a time, Grandfatherly old Napoleon Hill, who we all think we know and love, discovered what’s most…

Roger Abramson: Why You Have To Make Your Own Market For Your Products And Services

Roger Abramson: Why You Have To Make Your Own Market For Your Products And Services

Everyone from Napoleon Hill to Clement Stone to Jim Rohn to Dan Kennedy to Steve Jobs has learned that they had to become great market makers. The closer you watch…

Roger Abramson: Who Teaches The Best Marketing For Offline Clients? (Part III)

Roger Abramson: Who Teaches The Best Marketing For Offline Clients? (Part III)

A friend asked for my advice the other day: “Who teaches the best marketing stuff for my offline business clients?” Go here for Part I of my response… Go here…

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