Imagine if you were able to travel 100 years into the past – but still know everything you know now about which technologies were going to pay off. There were…
There is a heated debate inside marketing circles right now about whether email marketing (EM) or social media marketing (SMM) is a better option when it comes to focusing your…
Not surprisingly, while the copy might be different, the same strategies work for all types of business on Facebook. And they can for you too. Facebook is NOT just for…
As selfish people, we are always thinking about what we want. We want our customers to complete surveys, to confirm their opt-ins and to upgrade their memberships. Our customers are…
A big part of lead generation is creating content and sharing it with prospective customers. Rather than going out and finding them, you’re giving them plenty of opportunities to find you on their…
Leap of Faith Why is it that some people will jump out of a perfectly good airplane, but can’t stand the thought of giving a presentation in front of a crowd? I…
Remember back in high school English class when you had to write a persuasive essay? Maybe you wrote to convince people to adopt a puppy or let you get a…
On any given day, most of us dedicate time to our children, spouses, careers, friends, charities, churches, parents, siblings, clients, household activities, and, oh yeah, if there is a little…
Four Steps To A Breakthrough. When I talk to entrepreneurs about what’s exciting for them right now, what they’re excited about going after, the conversation generally comes down to: “When…
Cold-calling potential prospects can be frustrating and hard. Whether you are doing it in person or on the phone, it is your job to warm up a potential customer. This…
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