There’s a totally unrealistic and unhealthy notion out in the world that people become entrepreneurs because they can’t stand rules. I’ve known entrepreneurs who have this attitude themselves, and they’re…
FACT: There are more than 28 million advertisers on Facebook. The reality is most are wasting their time and money. Case in point…I recently attended #ICON, a conference about Infusionsoft,…
Recently my husband and I enjoyed a week of sun and fun on the 9th Annual Marketer’s Cruise, where we were part of a group of 450+ business owners and…
You and I are bombarded by commercial messages. While Consumer Reports estimates the average American receives 247 commercial messages each day, it seems like I get more than that in…
Online marketing is a powerful way of getting your brand image and message out there. When it is done right, you will see amazing results. Unfortunately, too many business professionals don’t…
It’s hard to believe, but… Ten years ago… The first video was uploaded to YouTube. Facebook, then just a year old, dropped “the” from its old URL “thefacebook.com” after acquiring…
Do you know who my favorite coach was? It was my dad! He spent a lot of time coaching all of us at baseball, softball and swimming. When I was a kid,…
It’s a sobering statistic: Each year, your email subscriber base downgrades approximately 22.5%, according to HubSpot’s Annual State of Inbound 2014 – 2015 report. Sometimes, people leave your list because they…
Finding new people to buy your product or service is an important part of the entire sales process. Do you have a great product but aren’t gaining the right customers…
Does it seem like your email campaigns are a shot in the dark? If you are guessing at what your subscribers want and getting inconsistent response rates to your promotions,…
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