Steve Sipress
Head Rhino & Chief Strategist
Interview with Joe Sugarman: How To Become A Master Influencer
Steve Sipress: I’ve lived in Chicago for the past 12 years, and you’re originally from here. I consider you the greatest marketer ever to come out of Chicago, and it’s…
Going Small to Go Big: Choosing Your Target Market
One of the most common, fundamental challenges I’ve noticed in helping thousands of small business owners over 30+ years, is that they have tremendous difficulty narrowing their marketing focus to…
11 Secrets to Better Time Management for Entrepreneurs
What secret do wealthy people know that most people don’t? If you study their lives closely, you’ll discover that the wealthy have certain habits that lead to their success. Successful…
Cover Controversy
Last week I wrote about the latest non-stop “must-see-TV” red-alert news story that’s been on everyone’s mind at least for the past couple of weeks, from the chronically unemployed welfare…
Me And My Hoodie
I love wearing my rhino hoodie (that’s me at left). I wear it every night when I walk my dog around my neighborhood in the dark. In the winter, it…
No News Is Good News
We all know that “the news” has an overwhelmingly negative slant: plane crashes, murder trials, political scandals, natural disasters and the like get all the attention, and news outlets rarely…
Time To Move On
Three weeks ago I posted here about selling one of my businesses. I became the local Chicago “Certified Independent Business Advisor” for a small business marketing company, and promoted their…
The Real Reason The Blackhawks Won
On Monday night, the Chicago Blackhawks won their second National Hockey League Championship in the past four seasons. I watched the post-game celebration of both the players (in the arena…
Chicago’s Got Talent
Last night’s edition of NBC-TV’s “America’s Got Talent” featured auditions that took place right here in Chicago about six weeks ago. This show is one of an entire genre of…
Selling My Business
I started a business a little over five years ago, becoming a local representative of what was then a leading small business marketing organization. The original owner, a life-long entrepreneur,…
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