Steve Sipress
Head Rhino & Chief Strategist
MaryEllen Tribby: Whose Idea Was it Anyway? (Part I)
I know you want to start an online business but you don’t have an idea for a product. Or you need to add products to your current line-up. Or you…
Perry Marshall: Secret of the Billion-Dollar USP
I got this note from long-time Planet Perry member and expert copywriter Nick Neilson. Nick always asks great questions: In the software company I’ve started, I was torn between re-learning…
MaryEllen Tribby: Entrepreneur vs. CEO – Understanding the Difference Can Save Your Business (Part I)
It’s a phenomenon that I have watched for as long as I can remember, entrepreneurs who think they can magically transform themselves into a CEO purely because they started a…
Mike Koenigs: The Keys to the Kingdom Part II
Last week I introduced you to the Keys to the Kingdom. This week, I introduce you to the process of getting the clients you want. This exercise is called, “The…
The Best Christmas Video Ever
For the past four years, I’ve written a new blog post every Wednesday. This is the first time Christmas has fallen on a Wednesday during that time. So I thought…
David T. Fagan: Your Website “Must-Have Features” Checklist
It’s articles and conversations like this that where I always feel the need to start with this disclaimer. DISCLAIMER: There are no “silver bullets” in marketing. This means that there…
Zig Ziglar: Ten Steps To Goal Getting
These ten steps will help you achieve your goals in the coming year. Make the commitment to reach your goal. “One person with a commitment is worth a hundred who…
David T. Fagan: Let Your Website Say What You Shouldn’t
Websites are NOT “one size fits all.” So many people totally misunderstand what their website is really for, how to leverage a good website, or even what a good website…
Mike Koenigs: The Keys to the Kingdom Part I
How would you like to attract seemingly “perfect” customers who are affluent, love working with you, buy all your products and services, give you great referrals and keep coming back…
Minimum Rage
There’s a big cry these days from non-business owners for the government to raise the minimum wage. The town of SeaTac, Washington recently voted to require that over 6,000 workers…
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