So you finally made it to that pivotal point in your business.
You know what I’m taking about, that ever so important place of hiring your first employee. You have worked so hard to get her but instead of being excited, you’re nervous.
Why?
Because here comes the money conversation.
Or perhaps you have several employees and have for years.
And as a business owner/entrepreneur, how many of the following phrases have you heard while someone was asking you for a raise?
I don’t know about you, but in my 25 years of business experience and running large organizations, I have heard all of the above and roughly a million more (including my personal favorite, “My German Shepherd, Max, needs an operation so I need a $10,000 increase”).
Regardless of the “reason” when someone is asking for the raise, my response is always the same . . .
“We don’t pay you based on your needs, we pay you based on your value to the company.”
This is true when hiring your first employee or your 100th employee as well.
The sooner EVERY entrepreneur and business owner can say those exact words, the easier their life will be.
Now I do not mean to be insensitive – but come on, we are not banks. We are growing companies that have many great employees who are busting their butts to make a great living.
When you get that one employee who has the “me and only me” mentality, my trademarked phrase above is not only more than appropriate… it’s necessary!
Still, the question I receive most from growing organizations is, “How do I compensate my employees?”
This question often keeps business owners up at night and, sadly, there is not a magic wand. But there are certain guidelines that I like to use.
Let’s start with the old debate between a flat salary and variable compensation. Frankly, I’ve seen both of these models work just fine at times, and fail spectacularly at others.
Meaning that the first rule of compensation is – it should never be static.
But after reading many different theories and testing virtually all of them, I am a big fan of Dan Pink, who essentially preaches to get the issue of money off the table.
In order to do this, you need to give your team perceived value through the following three categories:
I know what you are thinking – that this perceived value thing does not pay the bills. And you are absolutely right.
Show Me the Money
This is where the intrinsic value part comes in. Pay more than a fair value.
What I find that works best is to make sure you understand the going rate of the position you are trying to fill. Ask that person what they believe they are worth to the company.
Once you agree upon a number – pay them approximately 20% more and do not promise any bonuses or variable compensation whatsoever.
What you have just done is prove that the employee’s compensation is more than fair, and that you value them. Then, should you decide to spot bonus that person for an exceptionally good job or give them a Christmas bonus, it really is that — a bonus — not an entitlement.
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