You might think that I spend my days lollygagging at the track, sipping minty-fresh juleps, and communing with my horses.
That doesn’t sound too bad to me, however, those critters do manage to pile up as many bills as they do other matters – hence, in order to keep their feedbags full… AND for the sake of my business-obsessed sanity, I do continue to ply my trades in a variety of ways.
And I’m not ashamed to admit – I like work. It’s more to me than just “keeping busy,” it’s a way to keep that cranial grey matter churning, active, and loaded to bear.
Which brings me to my point:
*** The Hardest Work I Ever Do ***
No, it’s not following behind “Old Paint” and making sure the stable maintains some sanitary semblance.
The hardest word I do… indeed, the hardest work ANYONE ever does… is disciplined, rigorous, quality THINKING.
Over and over throughout my 40 years in business, the lack of quality THINKING has led to a Hell’s half-acre of disasters and disappointments. And it’s not only in thinking through the solutions to the gnarly problems your business faces… more often than not, it’s the painful reality that you’re working your buttsky off to solve the WRONG problem!
Which is a direct result of low-quality thinking.
Well, I have an answer.
You have to change the way you think at a CORE level in order to seize the lucrative opportunities that do exist out there today. Quality thinking is no longer an option, it’s an imperative.
If you imagine that you can sit back and keep doing what you’re doing and still survive in this economy (which ain’t going nowhere fast, regardless of whatever phony fiscalese you’re seeing promoted by the critical mass media) – you’re smokin’ something stronger than salmon.
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