Jason Leister: Building the Business of Your Dreams (Part II)

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Last week I introduced you to how I built the business of my dreams. I started listening to people with “real businesses.” And I tried to figure out how I could build one. I even hired an “employee” once, for about 7 days!

I got swept up in a dream that was not my own, and I wasted a lot of time on it. I was a business lemming and I had no idea.

But then I wised up. And I stopped running towards building a “real” business and just decided to be OK with building a business I actually wanted: one that could actually support the LIFE I wanted.

You might refer to it as “the business of my dreams.”

Building the Business of Your Dreams

The business of my dreams includes only me.

The business of my dreams has zero employees.

The business of my dreams can’t be “sold” and actually needs me to run.

The business of my dreams has little overhead and almost ridiculous profit margins.

The business of my dreams provides income in exchange for big ideas that serve others.

The business of my dreams makes me excited to get up in the morning and do something valuable for others.

The business of my dreams pays me very well to actually spend my days doing something I love to do.

Many might say that the “business of my dreams” can hardly be thought of as a “real” business. I used to listen carefully to those individuals. I listened to them until the day I realized their counsel was leading me to a place I had no interest in going. I thought they had something I didn’t. But that wasn’t the case.

They had something they wanted. They didn’t have something I wanted.

Only you can chart the course that is right for you in business and in life. And in order to figure out what that course is, you can’t spend all of your time listening to other people. The answer has to come from you. That’s the only way it can be right.

You can certainly learn from others, but that help can never replace you as the navigator of the ship called life.

It’s pretty exciting when you finally start building the business of your dreams. But there’s only one person who can define what that is for you. And that’s the person looking back at you in the mirror.