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Home » Archives by category » Strategy (Page 2)

Mike Templeman: Content Creation Tips to Attract Highly Targeted Business

Mike Templeman: Content Creation Tips to Attract Highly Targeted Business

Creating content is no easy task, especially with time constraints. Coming up with new ideas and generating top-quality content often don’t go hand-in-hand, as the increase in one leads to…

Felicia Slattery: How to Follow Up Without Looking Like a Spammer

Felicia Slattery: How to Follow Up Without Looking Like a Spammer

Recently my husband and I enjoyed a week of sun and fun on the 9th Annual Marketer’s Cruise, where we were part of a group of 450+ business owners and…

Brian Tracy: 14 Proven Strategies To Increase Sales Of Your Product

Brian Tracy: 14 Proven Strategies To Increase Sales Of Your Product

Finding new people to buy your product or service is an important part of the entire sales process. Do you have a great product but aren’t gaining the right customers…

Heather Seitz: Let Your Subscribers Tell You What They Want

Heather Seitz: Let Your Subscribers Tell You What They Want

Does it seem like your email campaigns are a shot in the dark? If you are guessing at what your subscribers want and getting inconsistent response rates to your promotions,…

Felicia J. Slattery: How to Get Your Audience Members to Sign Up for Your Free Offer

Felicia J. Slattery: How to Get Your Audience Members to Sign Up for Your Free Offer

In the years I’ve been teaching the Signature Speech™, one of the main issues I deal with is helping experts understand that the speech is only the beginning of the…

Mike Templeman: B2B Marketing: Managing the Customer Lifecycle

Mike Templeman: B2B Marketing: Managing the Customer Lifecycle

What separates the top companies from the average ones in terms of B2B marketing? There are several factors at play here, but we’ve noticed one play a particularly important role. In…

Brian Basilico: Your Text Is Calling … And It Wants to be Copy-RIGHT!

Brian Basilico: Your Text Is Calling … And It Wants to be Copy-RIGHT!

I’m sure you have heard the phrase “A picture is worth a thousand words”, however, I am also sure, that if you just describe each picture with 1000 words, you will bore people to…

Heather Seitz: HTML vs Text: Which is Best for Email?

Heather Seitz: HTML vs Text: Which is Best for Email?

HTML vs text, which is best? If you ask whether HTML emails are better than text-only emails, the answer depends on who you ask. To listen to the HTML advocates,…

Robert Skrob: How To Double Your Continuity Membership Retention in Half the Time

Robert Skrob: How To Double Your Continuity Membership Retention in Half the Time

While a lot of continuity marketers struggle with growing their lower priced, large number of member programs, I also hear frustration with retention within high-priced continuity programs. Coaching members get…

Mike Templeman: 3 Strategies for Better Online Marketing

Mike Templeman: 3 Strategies for Better Online Marketing

There is no shortage of online marketing strategies. In order to make sure that what your company is doing is effective is vital to reaching your target market. Here we discuss…