Steve Sipress
Head Rhino & Chief Strategist
The #1 lesson for excellent marketing results
Just a few years ago, I was a frustrated small business owner, providing a top-notch service but still struggling to find new clients and grow my business. That’s when I…
How Super Bowl Ads Can Hurt Small Business
Comedian Andy Borowitz tweeted just before this year’s big game: “Super Bowl ads are worth every penny! My favorite from last year was the one with the car or the…
Dan Kennedy: The Power Of Mastery
I am about to tell you how to add $25,000.00, $50,000.00, maybe $100,00.00 a year to your yearly income – without spending even a penny more on advertising or marketing.…
What Small Business Owners Can Learn From Watching Super Bowl Ads
I’ve been a proud Chicagoan since moving here 11 years ago, but I did spend the first 18 years of my life in New York and the next 17 in…
The One Word That Can Kill Your Business
I don’t watch a lot of television, but when I do, I love to watch entrepreneur-related shows. I’ve been a fan of the CBS-TV show “Undercover Boss” since its U.S.…
Lessons learned before, during and after the sale
I learned my lesson in more ways than one from a recent holiday gift buying experience… BEFORE: One of the Christmas gifts my wife asked for was a “couples massage.”…
Have you broken your New Year’s Resolutions yet?
If you have, you’re not alone. In 2007, FranklinCovey surveyed 15,031 of their customers about their New Year’s resolutions. Surprisingly, they found that 35% of people break them before the…
Say it is so, Joe
Wasn’t New Year’s Day was a little strange this year, without a single college football game being played? Even the Rose Bowl Parade wasn’t held until Monday, January 2nd. Nevertheless,…
Dan Kennedy: Mastering Your Inner Game
We’re going to talk about the inner game of building your business. I believe that the inner game is simply all-important. “The inner game” is a new term for a…
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